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Never having to say you're sorry

CELLPHONES are becoming increasingly import - the following list takes a look at 14 good reasons why:

Owning a cellphone means never having to say you're sorry you're not contactable.

Research shows that 70% of business calls on a fixed line are unsuccessful the first time round, usually because the person the caller is trying to reach is at another location.

As long as you have a cellphone, however, you're always available;

You can make and take business calls at any time in just about any place - significantly adding to productivity and earning potential, not to mention customer satisfaction;

Cellphones allow callers to reach the person instead of a location. With no routing through switchboards or secretaries necessary, customers are not left waiting on hold with rapidly rising irritation levels or - even worse - inadvertently disconnected;

Cellphones are small, inconspicious and can fit into a pocket;

Although the upfront cost of acquiring a cellphone can be high, it's a good investment. The time-saving benefits, extra earning potential and sheer convenience of owning a cellphone far outweigh the initial outlay;

Cellphones are worth many times their weight in gold in an emergency. The ability to call for help from where you are can save your life and those of others;

Knowing that your children have access to a cellphone if they need it when out at night can add considerably to your peace of mind - even if it also adds to your monthly phone bills!;

Cellphones allow managers to keep track of sales staff and others who spend a lot of time out of the office;

Generally network coverage is so good you're always in touch even when travelling long distances;

The range of services offered by network operators is excellent. Your cellphone can give you anything from weather reports to stock prices, voicemail and rapid directory services;

If you have access to a laptop and a GSM fax modem, your cellphone can be turned into a mobile office - allowing you to receive and send data;

Owning a cellphone means you have an alternative communication method when your other phone is out of order;

Cellphone networks generally have little downtime and take less time to fix than regular phone lines;

At some times of the day it is cheaper to make long-distance calls using a cellphone rather than a regular phone.

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